Antecedents of Firm’s Performance: A Conceptual Model

  • Liu Hailiang PhD Candidate, Post Graduate Centre-PGC, Limkokwing University of Creative Technology-LUCT, Selangor Malaysia.
  • Sara Ravan Ramzani Senior Lecturer, Post Graduate Centre-PGC, Limkokwing University of Creative Technology-LUCT, Selangor Malaysia.
  • Hou Cheng Long PhD Candidate, Post Graduate Centre-PGC, Limkokwing University of Creative Technology-LUCT, Selangor Malaysia.

Abstract

This paper has been remained as evidence from the creative industry of China where it builds a conceptual framework on antecedents of organizational performance. A systematic literature review was conducted to study the possible antecedents of the performance. It found a number of factors that affect the performance of the creative Chinese industry; the major focus was on absorptive capacity, entrepreneurial orientation and market orientation. The study provides a conceptual framework, to elaborate the combination with a significant effect on performance of the firms and it is a unique contribution to literature and practice.

Keywords: Entrepreneurial orientation, Market orientation, Performance, Absorptive capacity.

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Hailiang, L., Ramzani, S. R., & Long, H. C. (2020, January 7). Antecedents of Firm’s Performance: A Conceptual Model. International Journal of Emerging Trends in Social Sciences, 8(1), 25-32. https://doi.org/https://doi.org/10.20448/2001.81.25.32
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